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Believe It by Jamie Kern Lima | Book Review
4 out of 5 stars. I love Jamie’s authenticity; I could feel her leap off the page. Though my values don’t fully align with Jamie’s, I would recommend Believe It to other entrepreneurs.
“My gut told me that women were sick of seeing airbrushed images of people who didn’t look like them promoting products that didn’t work.” pg. 5
“Our WHY, or mission as a company, was to empower all women to believe they are worthy and beautiful and to shift the culture around inclusivity in the beauty industry, which in turn would shift culture everywhere!” pg. 12
Jamie’s first QVC show was in 2010. I can understand why her mission resonated with so many people because my eating disorder began the same year. The only message I got from the media was I needed to be a size two to be loved. Her mission would have resonated with me! Jamie was truly ahead of her time. I think it goes to show how Christians are often trailblazers.
“I grew up believing that men hold women back, and that belief transitioned into the conviction that I didn’t want to get married.” pg. 7
“I’d worried so much about a man holding me back from my dreams, but we kicked off our marriage going full speed ahead on one of them.” pg. 8